December 2008
Monthly Archive
Publishing31 Dec 2008 09:46 pm
Missing Any Markets Lately? (Or How to Quickly and Easily In
Missing any markets lately? That’s a good question to ask
yourself if you’ve never given much thought to the disabled.
I’m sorry to admit that I really hadn’t, until a client gave me
directions to include a TTY telephone number (for the hearing
disabled) in a B2B print ad.
It’s worth considering that the Internet is a liberating tool
for many disabled, and that the disabled could be a
significant market for your goods and services. According
to a spokesman for the World Wide Web Consortium’s Web
Accessibility Initiative, these people make up some 8 to 10
percent of the Web-surfing population.
That’s a big market to ignore!
In some camps, most notably the non-profit sector, Web page
designers are beginning to design for easier access and
navigation by the disabled. They’re taking into account
vision problems, and motor skills problems. And they’re
making their software compatible for the text readers and
Braille translators used by the blind.
Another market that may be somewhat invisible to American
e-marketers is not a group per se, but an entire country: Canada.
In the Letters to the Editor section of Business 2.0, a Canadian
IT professional complained that he is forever responding to
U.S. ads that push him to their Web sites. Yet when he goes
there and attempts to register, the site requires his “state” and
“zip code.” Not good especially when you consider that per
capita, Canada has a history of having more people online than
the United States!
So whatever your product or service, think for a moment whether
you’re pulling in the disabled, or pushing them away. And a few
tweaks to your Web site might just increase leads and sales from
our fine neighbors to the North.
About the Author
A veteran freelancer and award-winning copywriter, Chris Marlow
offers business coaching to new, aspiring, and seasoned business
freelancers who want to accelerate their success. She can be
reached via http://www.TheCopywritersCoach.com or via email
chris@chrismarlow.com. Publishers please respond to:
jr-manager-thecopywriterscoach@earthlink.net
© Chris Marlow, 2004 All rights reserved.
Publishing31 Dec 2008 09:14 am
Crocs Alligators and Their Ancestors
Crocs Alligators and Their Ancestors
By
Kenneth J. McCormick
Webmaster
Http://aboutfacts.net
The difference between crocodiles and alligators has puzzled ordinary folks for centuries, but the experts do know the difference. I say who cares? If one of these creatures takes a bite out of you, it won’t make much difference which type did it. On a more serious note, here is how you tell the difference:
1. The snout of an alligator is much thinner than that of a croc.
2. While crocodiles are found all over the world, the only place that you will find alligators is in China and the southwest U.S. I find this very curious.
3. A crocodiles lower teeth can always be seen while an alligator’s teeth fit together and are not visible when its mouth is closed.
People can get fooled easily by Alligators; they look lazy and slow but can actually run faster than a human. They have a way of getting up on their toes and springing ahead. This reminds me of the story about the alligator that was chasing two men. The first man said to the second that he could never outrun the beast. The second replied that he didn’t have to be faster than the crocodile; he had only had to outrun him. Most alligators are on the shy side and avoid people. Some crocodiles get very mad when disturbed and attack. In the U.S. you will find many alligators in states like Florida. These creatures typically reach between 12-15 feet in length. It is a lucky thing that they are on the shy side or there would be a real mess in populated areas. Crocodiles can either be fresh water or salt water crocs. The largest type of salt-water crocodile reaches about 19.5 feet and can weigh over 1 1/2 tons. A male grows larger than a female. The largest crocodile ever recorded was over 33 feet long.
I have told you all this, so you might be a little familiar with alligators and crocodiles when I talk about the newest discovery.
Scientists were very surprised when they discovered two species of hither to unknown crocodile like animals that lived over 250 million years ago. The reason that they were so surprised was they hadn’t believed that such diversity existed back then. The fossils were found in the Sahara Desert. They have been named Nigerpeton and Saharastega. Scientists believe that the Sahara was still a desert back then so the puzzle is what were the animals doing there? The only solution that they can figure is that water must have existed there somewhere. Right now this is all supposition. What I mean is that it amounts to guess work and more evidence is necessary.
Both creatures are believed to have been amphibians but their body structure resembled a crocs. It is said that you would have a hard time telling the skull of Nigerpeton from that of a modern crocodile. It could keep its body almost all under water and still breathe because its nostrils were elevated. It was about 8 feet long. Saharastega wouldn’t be hard to tell from a crocodile. It had a real mouth full of teeth, hundreds to be exact. Its skull was much broader and flatter. It was suspected of being a fish eater. This makes the mystery of what it was doing in the Sahara even deeper. Maybe there was some sort of river that ran through the desert back then?
Other fossils were found previously in the same region. Several other creatures were found to have existed. One was about the size of a cow and another had a head with a diameter of about 2 feet and twelve rows of teeth, ouch! This is the first time any of these creatures have been discovered. Who knows what other creatures await discovery in the same area?
Now some scientists believe that there was a much larger diversity of animals all over the globe than previously suspected.
Copyright © 2005 by About Facts Net and its licensors. All rights reserved.
This article may be reproduced if unchanged and all links are intact.
About the author:
Ken is the webmaster of About Facts Net, an interesting free Internet Magazine. The magazine carries articles that are suitable for the entire family and are often accompanied by photographs, video and/or audio.
Http:/aboutfacts.net
Publishing30 Dec 2008 02:33 am
Romance Readers’ Pet Peeves
I thought it might be a good idea to talk about over-used phrases in romance novels and short stories. This isn’t just for me to have a moan and groan, but for you writers to consider avoiding over-use.
We’ve all done it at some time or another — picked up a book by a well known or even not so well known author and put it down again, wondering if it is worth carrying on reading it through to the end.
Why? We’ve got fed up of over-used phrases. I’ll give you an example. Recently, I got into the writing of a popular romance novelist. Her books excited me, I couldn’t put them down. After reading 3 of them, I purchased yet another, only to be very disappointed. I had the impression that this was a book she had written in haste.
Why? She had used the same phrase over and over. She used it so much in her book that now it’s my most hated phrase. What was it? “She rolled her eyes.”
I know a lot of writers have used this phrase from time to time. I think they can get away with it if it’s used very sparingly. Personally, I don’t like the phrase, as to me, it conjures up visions of two disembodied eyes being rolled across the floor.
The author had used this phrase so much, that I even found it used twice in the same sentence! I got the impression that the book she had written, although the plot was excellent, was written in a hurry.
Another phrase I’ve noticed popping up in romance novels is the ‘over-stuffed armchair’. To be honest, I’m not even sure what an over-stuffed armchair looks like. Is a chair like this so bad that polyester filling oozes from its insides? Do customers have a right to complain if they have purchased an ‘over-stuffed armchair’?
“Dear Sir:
The armchair I purchased from your store last week looks decidedly over-stuffed. If you do not send someone around to remove some of the stuffing, then I shall be forced to contact the ‘Armchair Police’, who will investigate the case.
Yours,
Mrs. Couch Potato.”
Other readers have their say:
* How did she manage that?
Ami Weaver says the phrase she dislikes is: “She schooled her features…” Ami goes on to say: “How do you school your features? This one is perhaps not overly common, but there is one author in the category romance arena that uses it constantly. And it makes me cringe.”
* How ridiculous!
Hilary Evans from Iowa says: “I review erotica on a regular basis, and I have to say my pet peeve is any pair of ‘moist panties’ throughout the novel. It’s the most ridiculous saying, and some authors just use it over and over and over. Ugh!”
* Was she right or was she wrong?
Heather Truett says: “I recently read Queenmaker by India Edghill, and she ended almost every chapter with ‘She thought she knew, but she was wrong.’ Now, I notice that kind of phrase everywhere. Every character always thinks they know…”
* Over-active head movements
Amie Cleghorn says: “I read this book one time where ‘She tossed her head’ all the time. When she wasn’t tossing her head, she was shrugging her shoulders. And, yes, she could speak!”
What over-used phrases do you dislike when reading a novel or short story? If you have any, send them to me at: peaceful_writer@yahoo.com
Well I’ll just get back to my over-stuffed armchair, sit down for a read, toss my head and roll my eyes, thus schooling my features. Hopefully, I won’t have to step over any moist panties en route!
Note: Lynette Rees lives in South Wales with her husband and two teenage children. She has been widely published, both online and in print. Her debut romance novel, “It Happened one Summer”, is due for release with Wings Press Inc., in May of 2006. To purchase Lynette’s e-book for beginners, CRAFTING THE ROMANCE STORY IN A NUTSHELL, click here: http://www.ebookad.com/eb.php3?ebookid=20996
Lynette Rees has had many articles and short stories published. Her debut novel, IT HAPPENED ONE SUMMER will be published by Wings Press Inc., in May 2006. Visit author’s website here:
http://silverlady00.tripod.com/
Publishing29 Dec 2008 12:32 am
Hitching a Ride on Current Events
You have permission to publish this article electronically
or in print, free of charge, as long as the bylines are
included. A courtesy copy of your publication would be
appreciated - send to
Hitching a Ride on Current Events
by Paul J. Krupin
Current events do present opportunities for media coverage. To see whether you can get involved requires you to analyze what you have and quickly identify what you can bring to the table that the media needs. Obviously you do not want to be scene as an ambulance chaser. But there are ways to get out in front of the news, regardless of what happens.
If you think about what media does in response to an event, they go through several stages of activity. Break these stages down and identify specifically what these activities involve.
On any event of note the media needs:
- relevant facts and explanation to provide insights into what this event means to the watching public
- expert commentary with an ability to assess and relate history and the past to the present and the future
- analysis of impacts and consequences
- opinion on what individuals, organizations and cognizant governments should or shouldn’t do
- evaluation of developing trends and consequences
- prevention, protection, remeditation or financial protection ideas and strategies and remedies for the people involved directly or the next touched and the support network for both.
If you can clearly identify and then flesh out your ideas and credentials, you can send a fax or email and draw attention to yourself and offer to provide the information to the media for their use.
The real key is to not look backward but look forward. The actual news releases you write do need to contain some key information. Successful event follow-up news releases:
1. Have a short and to the point headline
2. they clearly state what, when, where, why, and how the ideas benefit the targeted impacted group of people
3. it also clearly states why the information is of interest to the media audience.
4. Provide a quick, solid, easy to use statement of facts, issues, analysis points, conclusions, questions and answers, talking points, or whatever it is you have to offer.
5. Presents your credentials quickly, which qualify you as an expert worth trusting.
6. Provides clear contact information (name, phone and email) that allows for quick booking of the interview.
7. Offers the media more free additional information quickly (review copies, white papers, pdf files, etc by web site, e-mail, fax, overnight).
You should send out your news release as soon as you can after the event occurs because the clock is running once the event starts.
One key guerrilla tactic, once an event occurs, is to create a likely timeline whereby you predict what will happen over time, and identify the key events and opportunites for your timely intervention. Then you pitch
and let the media know what’s going to happen.
For the Sunday tsunami and tidal wave situation, an expert in waterbourne diseases would be able to get out in front of the media needing this expertise simply because it can be calculated when the threat of disease
will happen and when the media will need the help. The need arises two to three days after the event. What’s next? What else will the media need by Friday? Sunday? Day 12 through 15?
The timeline allows you to factor in the lead time appropriate for the type of media you want to focus on.
The real key to recognize if you are going to try to jump on a current event, is that while your news release responds to something that just happened, you must not propose something that for the media is simply too late. If they already are covering it a certain way, then you can’t propose something similar. You can’t come in with something that is behind the eight ball. You have to come in with something new.
To do this you have to get out in front of the existing current media coverage. This is the crucial issue — you have to get way out in front of what the media needs. You do this by anticipating what will happen and walking in with the proposed story idea in the nick of time. Only then will you be recognized and utilized.
To make sure that you receive appropriate consideration, you can call in to a specific editor before you send a news release. Present the idea. Then you send it and then you call and follow up with the recipient editor.
Here’s a true story.
Several years ago, cult deprogramming expert Mary Alice Chranalogar wrote a book called Twisted Scriptures. One week in March a cult group in Texas announced that God was coming on a spaceship and was going to take all the followers away in two weeks time.
To Mary Alice and family members, this news was a clear signal that mass suicides were being contemplated. Mary Alice had me send out a news release to the Texas and southern media. The headline: Heaven’s Gate Suicides Can be Stopped.
A media circus resulted in Garland Texas that day, and the leader of the cult under significant media pressure caved in, came to the podium and publically acknowledged he was a fraud. Many many cult members were saved and successfully reuinted and returned to their families. The psychological bondage that held the victims was broken.
Remember that as with any other news release, you’ve got thirty seconds to communicate that a large number of people in the audience will be interested in the topic. With radio and TV you’ve also got to indicate
that you will be a great guest. The body of your news release must emphasize the words that create audio or visual word pictures so that the producers can imagine what the show would sound like or look like.
When you contact the media you must quickly develop an accurate understanding of who the audience is. Ask the media about their audience and the demographics of the population. If you know who the audience is
you can figure out what they will be interested in and you can pitch and emphasize the aspects that will interest the biggest audience possible.
So every day, pay attention, think about what is happening, and then think about the consequences of what is happening. If this happened today, then what will it result in two or three days from now.
Then think about what you can do to help people to the problem that is coming.
If you find yourself with the ability and interest in helping people like this, please contact me and I’ll help you get in contact with the people that matter.
Regards all,
Paul J. Krupin Targeted Publicity, Copywriting, Strategies & More …
Direct Contact 1-800-457-8746 509-545-2707
http://www.imediafax.com Paul@Imediafax.com
IMEDIAFAX - The Internet to Media Fax Service
Transmits your news releases to custom targeted media lists via fax and e-mail
Author of The Magic Search Words www.MagicSearchWords.com
The new search engine technology - Search Word Pro will open in January 2005
About the Author
Creator of IMEDIAFAX, The Internet to Media Fax Service, Publicist and author of “Trash Proof News Releases”.
Publishing28 Dec 2008 02:40 am
Choose the website correctly
Someone will ask his friend to call and order the essay; the other will ring up himself and will elaborate on the content of his work for hours. Another believes that informing the custom service about the topic of his dissertations 3 days before the deadline he can expect flawless work because he pays quite enough. You will be surprised, but the work quality does not depend only on its price. Here a lot of conditions matter. If you fulfill them, your work will be perfect and both the customer and the writing service will enjoy this partnership. So…
Rule 1. The earlier you place your order, the better essay paper you will get. Some companies promise you to complete a dissertation in three days, but will you trust such a company? Sometimes working on a tiny cause and effect essay will take a lot of time if the topic is too complicated and unclear.
Rule 2. Don’t put off. If you know the deadline of your paper, in the order form write a date 1 - 2 days earlier. There are always some unexpected and unpredictable events that are sure to happen just before the closing date. Interrupted internet connection, the phone is off, the writer suddenly falls ill and so on. All of these situations are real and in most cases it is not so difficult to solve them, if you still have a few days in store. We don’t know if certain writer will finish his work before the indicated deadline. And I am 100% sure that he won’t as he has a lot of orders to be completed, a number of force majeures and the only thing he usually lacks is time. That is why you must take care of this yourself. So, we have discussed when you must order. Now we have to determine whom can we trust our assignment with?
Rule 3. Your friend’s recommendation is the best solution. In this case you have a real example of the offered services. You can judge about the quality, timeliness of the order, terms of the revision and other details. If your friends keep silent, you should rely only on yourself. Choosing a site pay attention to the grammatical correctness of the texts and the terms of partnership. You may also judge about the writing company from the samples of completed works. The information presented on the site must give you more or less clear and complete picture of the company.
Rule 5. Be precise. The more details about your work you will include in the order form, the better final product you will get. If the tutor gives you an opportunity to choose a topic by yourself - leave the choice for the writer. If you have additional requirements indicate them with as much detail as possible.
Rule 6. Trust, but control. Even if you are very busy, spare a minute and give a call or write an e- mail, wondering how the order is progressing. After a few days you may ask the writer if he has any difficulties with the order, if he will manage to complete the order by the deadline.
Rule 7. What you have for your money. You have the right to demand the fulfillment of the following rules:
• Free of plagiarism work
• Complete coverage of the problem topic
• The appropriate structure and format of the work
• No grammar or spelling mistakes
• Free revision if the indicated requirements are not met
• Appropriate and thorough research ( if necessary)
Perhaps these are the main things you should keep in mind while surfing the internet in search of the nice site able to develop your confusing persuasive essay topic into an elegant piece of writing.
Tyler Benson is a senior writer of BestEssays.com. For more than five years, Tyler Benson has written the number of projects on History, History of Migration, Ancient and Asian History. He has 17 years of experience in writing essay paper and cause and effect essay, persuasive essay topic .
Publishing27 Dec 2008 10:42 pm
All Along
Fragments of yesterday
Lingers around us
Like the breaking petals
In dry season…
Sweet memories of yesteryears
Embrace us on a seat,
Leaving a wrinkled nose smile.
Angers of blue days like sharp teeth
Pierce through our fragile hearts.
Tears drop down our delicate cheeks
Turn dust in cruel sunshine.
The past is part of today
That swings open the gate,
Unfolding the future before our eyes
The promise of love lives kept…
About the Author: A.Z. Alfred is a writer and a motivational speaker whose greatest pleasure is observing the world through a window while listening to inspirational songs.
Source: www.isnare.com
Publishing25 Dec 2008 06:06 pm
Nice Twist
The legendary George Carlin made a career out of calling attention to the difference between how words and phrases are perceived as opposed to what they’re ‘actually’ saying …
He would ask wonderfully rhetorical questions, my favorite of which was this:
- Would you really get on a non-stop flight?
And yet, that term is not only used on a daily basis, but with a straight face every time. How does this happen, where nonsense actually becomes an understandable phrase?
There are two schools of thought when it comes to the use of the English language. The conservative view is that its integrity must be maintained, perhaps grudgingly at times. The liberal view is that, in order to be a lively, vibrant language, it needs to adapt to the times. Of course, there’s also my view, which is that the English language defies definition.
My case could be started by citing the classic instance where it can be argued that ‘ghoti’ is a homonym of ‘fish’ by nature of the following logic:
- ‘gh’ sounds like ‘f’ in words like ‘enough’ and ‘cough;’
- ‘o’ sounds like ‘i’ in ‘women;’ and
- ‘ti’ sounds like ’sh’ in words like ’sanction’ and ‘action.’
This is a ridiculous extreme, of course. The evolution of letter combinations and the sounds they represent in English is a result of dialectical isolation over many decades. As universal as the language has become, this is a natural progression. It’s also why more geographically ‘compact’ languages such as Swedish remain ‘purer’ in the logic of their pronunciation rules.
Another development of English is that, not only do sounds change over time, so do definitions.
With that in mind, let’s take a ‘nice’ change of direction. ‘Nice’ has its origin in the Latin word, ‘nescius,’ which means ‘ignorant.’ So, the phrase ‘nice man’ would have been referring to an idiot in the 1400s. However, by the 1600s, the word had turned. A ‘nice man’ then meant that he was ‘refined.’ After slightly more than a century, a ‘nice man’ had become ‘pleasant’ — and recognized in the Merriam-Webster dictionary as such — which stands to this day.
How ’sick’ is that for a turn of events?
I’m not sure what ‘dudes’ did in the 1400s to do the deed on ‘nice,’ but their modern-day progeny are alive and well today, turning the street meaning of ’sick’ into a synonym for ‘cool,’ which was ‘morphed’ by earlier ‘cats’ from a temperature condition to a state of zeitgeist. (That’s German for ‘trendy;’ conservatives find foreign phrases acceptable as ‘pop’ condescensions.) Every generation has its slang, of course. It’s rare that definitions of affected words actually evolve into the established vernacular, ie- dictionary recognition, which ironically gives them the distinction of being defended by conservatives as ‘proper’ English. Whether that occurs or not, people of each time period still need to understand each other. This gives rise to ‘alternative’ reference sources.
One of the more interesting of these today is the Urban Dictionary. It’s the brainchild of Aaron Peckham, a student at (where else?) Cal Poly. He saw a need to catalog, define and post today’s slang for the benefit of all. His site is non-profit and its popularity has skyrocketed. The key reason for this has got to be the exponential growth of cyberspace.
The Urban Dictionary has become so popular, it’s now available in book form. It contains a modest 2000 slang definitions. However, that’s the same as the number of submissions the website receives every day from contributors around the world. You’ll find over 250,000 submissions there, from emoticons to phrases.
If you’ve ‘gone 404′ — a reference for the online error message displayed when a site is missing — you’re truly speaking geek. If you’re ignoring someone by concentrating on your electronic device, such as a PDA, MP3 or laptop, you’re ‘evoiding’ them. Have you ever accidentally called someone because your mobile phone is fitting too tightly in your pocket? If so, you’ve just ‘butt dialed’ someone.
Peckham’s labor of love attracts millions of hits per year. He now utilizes the services of volunteer editors to keep his site up-to-date. It’s fair to say that the Urban Dictionary has become a reliable reference for coping with the cyber-culture. Peckham says as much in the book’s introduction, calling it “a resource for parents trying to understand their kids, for language learners confused by real-world English — but most of all for your entertainment.”
It is an interesting surf. As he promises, it can even be quite useful. In fact, I’d even go so far to say that he’s done a very nice job with it. Very nice, indeed. In a sick sort of way, of course.
Publishing25 Dec 2008 02:36 pm
Don’t Kill Your Email Message for the Sake of a Word!
Veteran business writing teacher, Rudolph Flesch, used to tell this story:
Each year, he and his wife would exchange presents with some
old friends. One year, the Flesches subscribed in the name
of their friends to a magazine they knew they would like to
read. The couple duly received a card notifying them that a
gift subscription in their favor had been entered.
A month or two later, the intended recipients mentioned,
with much embarrassment, that no magazines had arrived.
Flesch got on to the phone immediately.
A lady listened politely and promised to attend to the
matter right away. But many more phone calls were to be
made, and many strongly worded letters written, including
one to the Better Business Bureau, before the first issue
arrived in the mailbox - almost a year later!
After all that, the company wrote the Flesches a letter of
apology. But how did they begin their letter, after all
those months of intense embarrassment and aggravation?
“Please accept our sincere apologies for any inconvenience
you have encountered with your gift subscription.”
Inconvenience??
Flesch points out that the word “inconvenience”, as the
dictionaries define it, suggests little more than a
temporary or slight disturbance or annoyance, as in: “I hope
the new arrangement will not inconvenience you.”
“Perhaps it’s only human nature,” he philosophizes, “that
whatever happens to me is to be taken with the utmost
gravity; but whatever happens to you - even if it’s my fault
- is never more than an inconvenience; just a slight spot of
bother, hardly worth mentioning.”
Why do I say over this story - apart from what it teaches us
about customer service?
[an error occurred while processing this directive]
I’m a fairly experienced writer, but I have to confess that,
from time to time, people misunderstand what I’m trying to
say in a written communication. Often, this happens
because of the difficulty in conveying the nuances of speech
in writing.
Nowhere is this more evident than in the modern e-mail message.
Perhaps, the very convenience of the e-mail medium, the ease
and speed with which I can dash off and transmit messages,
is part of the problem. Were I an “old-fashioned” executive
who dictated something to my secretary for typing, I would
probably go over it carefully again when she would present
her handiwork to me for signing.
But more often than not, all the frustration could have been
avoided, had I taken a few more seconds to read my message
over again before clicking on the send button.
Even more so, had I tried harder to put myself in the shoes of the people who would be reading it.
I’m all for informality in writing. As I’ve pointed out in other articles, I’m in favor of writing
the way you speak - as if the recipient were sitting on the
other side of your desk. When writing, I always try to
distance myself from the nervous habits and inhibitions that
my school teachers, bless ‘em, tried to bequeath to me.
But informality should never be at the expense of clarity.
When you’re distributing messages to a mass audience, this
becomes even more critical.
Don’t sink the ship all for the sake of a single word!
Azriel Winnett is the creator of Hodu.com - Your Communication Skills Portal. This popular website helps you to improve your communication and relationship skills on all levels, in business and professional life, in the family unit, and on the social scene. New articles added almost daily.
Publishing25 Dec 2008 02:08 pm
How To Earn $10,000 USD or More From Article Marketing
Let me share a short, but true story:
Earlier this week, a new author sent in 15 articles to our article directory, EzineArticles.com.
Those 15 articles received 400 page views within the past 24 hours.
Assuming that rate held constant, that author would receive 12,000 page views per month or 144,000 page views per year without lifting one more finger, not including the distribution potential of our site.
The average person clicks 3.3% on the resource box based on seed articles that we track the CTR (Click Through Rate), give or take .6% either way. Let’s use 3% for easy numbers.
144,000+ page views annually x 3% CTR = 4,320 targeted clicks by someone who is already pre-qualified to be interested in your product, service or website because they just read your article.
Average CPC (Cost Per Click) ranges from .05 to $1.25.
Let’s pretend that you buy clicks from your favorite PPC (PayPerClick) provider for $.40 cents per click.
Those 4,320 clicks that EzineArticles sent you for free just saved you (4,320 x $.40)= $1,728 USD.
Send in 30 articles, and you could be seeing $3k worth of FREE advertising or more.
My best example are the chart breakers like one of the health and beauty authors who sent in 35 articles and has over 212k page views in the last year. Recently a handful of authors received over 20,000 page views in their first month with only 3 articles that mentioned current events topics as part of their content. Your results may vary.
Which brings me to this question:
If you knew without a shadow of a doubt that you could get $10k-$25k+ in free advertising for 1-2 weeks of work submitting 85-200 articles, would you do it?
Average editor makes $10/hr. 100 hours of work would be about $1,000 in admin labor and I assume you already have the articles produced from your current archives that just need to be repurposed. Net result is about a $19k profit via the savings of not having to spend it to acquire sales via traditional online advertising.
Obviously, if you have to invest your time and labor to produce the articles for the first time, this adds to your cost… but most folks already have 100+ articles in an archive somewhere.
Should you stop PPC advertising now because of this? Absolutely not. Let article marketing supplement your targeted traffic buying campaigns, not replace it. For many entrepreneurs who have not started to buy advertising on a PPC basis, this is a great way to begin thinking about it.
Lastly, did I mention that your articles keep selling for you, day after day, month after month, and year after year? It’s true.
Get a plan together; submit 15, 150, or 1,500+ articles this month to the major article directories and specialty niche sites that accept your quality original content, and then sit back and watch your traffic results climb while your advertising expenditure budget gets a little relief.
About The Author:
Christopher M. Knight invites you to submit your best articles for massive exposure to the high-traffic http://EzineArticles.com/ directory. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links in tact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://EzineArticles.com/submit/
Copyright 2005 - Christopher M. Knight. All Rights Reserved Worldwide. Reprint Rights: You may reprint this article as long as you leave all of the links active, do not edit the article in any way, give proper author name credit and follow all of the EzineArticles terms of service for Publishers.
Getting Cold
Now that it’s December, and the winter is here, it is time to get everything ready for the cold weather. There are a few things that your should know to do when it gets cold. First if you have any plants that are in pots, that you want to save its best if your bring into the garage or something. Go to the local hardware store and get some water faucet insulators. This will keep you pipes from freezing, from the outside, in. If you have any pets that you care about, and don’t want the to freeze their paws off, then you need to make a nice little place on the inside for them to stay. If you want your grass to be nice thought the winter, and then be nice again in the spring when everything thaws out, then you need to take some aggrieve action. What you can do, is get some fertilizer, they have winter fertilizer that will keep your grass green. Or what you can do is spray paint your grass. If you have some cars that you are worried about freezing up then go to the atop parts store and ask them what to do, because I don’t know.
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